﻿=== VeracityAI Bot Detection Tag ===
Contributors: beaconmartinb
Plugin URI: https://veracityai.ai/
Author: Veracity AI Ltd
Author URI: https://veracityai.ai/
Tags: bot detection, click fraud, ad fraud, invalid traffic, security
Requires at least: 2.3
Tested up to: 7.1.0
Version: 3.0.4
Stable tag: 3.0.4
License: MIT

Adds the VeracityAI tag to your site, so bots and invalid traffic are detected and intercepted in real time and more ad budget reaches humans.

== Description ==

VeracityAI (formerly Veracity Trust Network) detects and intercepts bots and invalid traffic in real time, so more of your digital ad budget reaches human audiences.

This plugin adds the VeracityAI tag to every page of your WordPress site. There is no code to paste and nothing to edit in your theme. Activate the plugin and the tag starts running.

You need a VeracityAI account to see your results. [Talk to our team](https://veracityai.ai/contact-us/) to get started.

= What VeracityAI does =

* **Sees every visit, human or bot.** The tag checks each session on your site, not just the ones that came from an ad.
* **Shows what your ad clicks are really worth.** See, for each ad network, how many paid clicks came from real people and how many from bots.
* **Keeps bots out of your campaigns.** Detected bots are added to exclusion audiences for Google Ads (Search, Display, Shopping and Performance Max) and Meta, so you stop paying to reach them.
* **Protects your wider site.** Helps protect against account takeover attempts, fake form submissions and data scraping.
* **Keeps learning.** Detection is powered by AI that adapts to new bot behaviour, and is built to catch bots that pose as real browsers on home and mobile connections.

= Who it is for =

* **Brands and agencies** - cleaner campaigns, verified attention from more humans and a stronger return on ad spend. [Veracity Protect](https://veracityai.ai/veracity-protect/)
* **Enterprise and e-commerce** - protection for your wider website from valueless traffic. [Veracity Defend](https://veracityai.ai/veracity-defend/)

= Help and support =

* Step-by-step guides: [VeracityAI resources](https://veracityai.ai/resources/)
* Get in touch: [contact support](https://veracityai.ai/contact-support/)
* Find out more: [veracityai.ai](https://veracityai.ai/)

== Installation ==

1. In your WordPress admin, go to Plugins > Add New and search for "VeracityAI".
2. Click Install Now, then Activate.
3. That's it. The tag now runs on every page of your site.

If you also run VeracityAI through Google Tag Manager, remove it from there so the tag doesn't run twice.

To see your results you need a VeracityAI account. [Talk to our team](https://veracityai.ai/contact-us/).

== Frequently Asked Questions ==

= Do I need a VeracityAI account? =

Yes. The plugin adds the tag, but your results are only saved and shown once your site is set up in a VeracityAI account. [Talk to our team](https://veracityai.ai/contact-us/).

= Where do I see my results? =

In your VeracityAI dashboard, once your account is set up. Results build up over the first few days as more visits are analysed.

= Are my own visits counted? =

Not by default. Visits from logged-in administrators are left out so your own browsing doesn't affect the figures. You can change this on the Veracity Insights page in your WordPress admin.

= I already use Google Tag Manager. Do I need this plugin? =

Use one or the other. If VeracityAI is already set up in Google Tag Manager, you don't need the plugin. If you switch to the plugin, remove the tag from Tag Manager.

= How do I check the tag is running? =

Open any page of your site, open your browser's developer tools and look at the Sources tab. If script.platform.veracitytrustnetwork.com is in the list, the tag is live.

= Is VeracityAI the same company as Veracity Trust Network? =

Yes. Veracity Trust Network is now VeracityAI.

== Changelog ==

= 3.0 =
* Updated the plugin to reflect the rebrand to Veracity Trust Network (now VeracityAI).
* Added support for the Veracity WTP code as well as the Veracity AFP code.

= 2.0 =
* Updated the tracker to support SRI hashes for better security.

= 1.3 =
* First version officially released.
